Vogue — July 30, 1917

The American Vogue was founded in New York City by Arthur Baldwin Turnure, whose first issue appeared on December 17, 1892. Originally a weekly aimed at the New York upper class, it was acquired in 1909 by publisher Condé Montrose Nast, who repositioned it as a women’s fashion magazine, raised its price, and built out an international footprint beginning with British Vogue in 1916 and French Vogue in 1920. The magazine shifted from a weekly to a fortnightly schedule (24 issues per year) in 1910 and was edited throughout most of the public-domain window by Edna Woolman Chase (1914–1952). Vogue’s covers in the 1885–1928 era were defined by illustration rather than photography; the magazine did not publish its first cover photograph in color until July 1932, when Edward Steichen photographed a swimmer holding a beach ball.

Source: Internet Archive. This work is in the public domain in the United States.